Did you know that Japan has the world’s most lucrative app markets? This isn’t exactly a surprise, since Japan is constantly one step ahead in the world of technology. Recent reports from App Annie...
Facebook’s thumb has disappeared on websites As you may have noticed, the iconic Facebook thumb icon has made an exit. Facebook’s Like and Share buttons, seen more than 22 billion times every day and embedded...
Introduction It’s a million-dollar question: how can tech start-ups gain access to China’s huge market? That’s not an easy question to answer. China is culturally unique, and its Great Firewall, along with the rapid...
Craving for emoji globally Did you not use any emoji in your online conversation today? Emoji have spread around the world while it began as a Japanese phenomenon (Thanks to Apple’s introduction). Asian chat apps like Line and...
What is Localization? Localization is the process of optimizing and tailoring your user experience to the needs and expectations of a regional population. Understanding where localization fits into the overall process of globalization and...
What is content localization? Content localization: Otherwise known as the most effective thing a business could do for its bottom line and expansion strategy—but one of the least-implemented strategies used. Why? Well, it’s often...
What is video game localization, and why is it important? Did you know that Grandview Research estimates that the global video game market size was approximately $220.79 billion in 2022? While this number certainly...
Understanding Globalization Globalization defines the very intentional (and complex) process of preparing your business to be seen by the rest of the world—laying a framework of success for ongoing successful expansion. Taking a global...
Since iOS 11 was launched in September with a refreshed app store, we have been working hard to make sure that the OneSky platform can support all the relevant changes. We are excited to...