What is localization? Localization is the optimization of your product, app, or service for a specific region or market. It is an essential component of globalization, made possible by the firm framework presented by...
What is Internationalization? Internationalization can be compared to the wheels that make the concept of globalization “move” along the road to expansion—keeping all services and products aligned with the end goal of mass distribution...
What is the localization strategy? No two countries in the world have the same cultural norms, ethical scales, lifestyles, and so on. In most cases, the differences may be spot on in areas such...
What is a localization strategy? A localization strategy is an overarching plan for adapting a product to meet the purchasing behaviors, language preferences, and cultural norms of people in a particular geography. Business environments...
What is a localization tool? Your potential customers may feel lost and confused if you present the product information in a language they don’t understand. This often results in poor customer conversion rates and...
What is localization? Localization is the practice of adapting a product to reflect the cultural sensitivities and language of customers in the local market. The product can be anything, including a website, software, web...
App store optimization—otherwise known as the best way to get your app in front of the eyes of your target audience—is one of the most important areas of focus in any successful app rollout....
What is content localization? Content localization: Otherwise known as the most effective thing a business could do for its bottom line and expansion strategy—but one of the least-implemented strategies used. Why? Well, it’s often...
The mobile and video game market has exceeded a market volume of $206.5 billion as of 2023. Many agree that this feat would not have been possible without localization efforts in the international gaming...
App localization is your top tool to differentiate yourself in your industry and respective app market space. Your consumers ultimately invest in what they can clearly understand and participate in — making app localization one...
Since iOS 11 was launched in September with a refreshed app store, we have been working hard to make sure that the OneSky platform can support all the relevant changes. We are excited to...