What does it take to introduce, then implement an entirely new localization strategy at the “number 1 IT company in the world”? This was the challenge that Cisco’s Internationalisation Architect and “Chief Localization Evangelist”...
16 January 2017 Update: In 2015, we first published this case study on Airbnb’s global growth. Now, almost 2 years later, Airbnb is not slowing down anytime soon, with further expansions, acquisitions, and new...
KPCB’s annual Internet Trends Report is well known as what every online marketer should read. Let’s take a look at the fresh released report and see how the Internet just evolved. Internet continues to...
Introduction For English speakers, it’s easy to pretend as if the internet is just a giant English-language playground, ruled by American companies like Apple, Google, and Microsoft. But that sense of dominance can be...
After learning about all the best tools for international SEO, you may ask yourself, “Is it really worth the extra time and effort to make it work?” In determining its worth, let’s look at...
Do you know that Google recently estimated that global mobile searches could exceed desktop search volume by the end of 2014? If you still consider mobile as a secondary international distribution channel, it is NOW the time...
Trying to increase app downloads? Here’s a look at some of the lesser known but highly effective playbooks that have earned millions of downloads for top apps.
Website content translation is now easier than ever, thanks to automated tools and a range of professional services. Here’s a closer look at the best solution.
Finding the best game localization company for your project is a challenge. To help guide you through the process, we have created a straightforward checklist.
Since iOS 11 was launched in September with a refreshed app store, we have been working hard to make sure that the OneSky platform can support all the relevant changes. We are excited to...