Category: Web Localization

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9 Strategies from Cisco’s Continuous Localization Expert

What does it take to introduce, then implement an entirely new localization strategy at the “number 1 IT company in the world”? This was the challenge that Cisco’s Internationalisation Architect and “Chief Localization Evangelist”...

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How to Grow a Business in 190 Markets: 4 Lessons from Airbnb

16 January 2017 Update: In 2015, we first published this case study on Airbnb’s global growth. Now, almost 2 years later, Airbnb is not slowing down anytime soon, with further expansions, acquisitions, and new...

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3 Things KPCB Internet Trends Report Tells You about the Global Web

KPCB’s annual Internet Trends Report is well known as what every online marketer should read. Let’s take a look at the fresh released report and see how the Internet just evolved. Internet continues to...

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