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The Role of Localization Testing in Product Development Localization testing enables companies to make their products and services matter to their ideal target audience. It’s a critical step in the expansion process which should...
Understanding Transnational Strategy A transnational strategy in the context of brand expansion allows for businesses like yours to capitalize on the efficiency and savings that localization and internationalization can provide. Allowing room for this...
What is a multi-domestic strategy? A multi-domestic strategy is a complementary concept to a global standardization and expansion strategy. Its main focus is to boost the visibility of a brand’s subsidiaries as independent competitors...
Defining Globalization, Internationalization, and Localization Did you know? These three definitions can determine your potential longevity and success in business. Understanding how to use the concepts of globalization, internationalization and localization is essential to...
What is Language Localization? Today, we’re finally answering the question: What is localization anyway? And is it really worth it? Simply put, language localization spans all forward- or public-facing content, adopting a certain set...
Vue 3 i18n is the key to building scalable, multilingual Vue applications in today’s global digital landscape. Supporting multiple languages broadens your reach and boosts user engagement, trust, and retention. Vue.js, celebrated for its...
Globalization of business has opened up new areas of opportunity for industry leaders, empowering many to expand their customer base and boost profitability—something only made possible by the diverse talent that’s available on a...
The global video game industry is in the midst of an unprecedented expansion. Revenue in the Games market worldwide is projected to reach US$522.46bn in 2025. More impressively, over 3.3 billion players from different...
Going global is no longer optional—it’s essential. Consumers worldwide expect products and content tailored to their language and culture. But effective localization isn’t just about translation; it’s a strategic process that boosts engagement, trust,...
Since iOS 11 was launched in September with a refreshed app store, we have been working hard to make sure that the OneSky platform can support all the relevant changes. We are excited to...