The Role of Localization Testing in Product Development Localization testing enables companies to make their products and services matter to their ideal target audience. It’s a critical step in the expansion process which should...
Understanding Transnational Strategy A transnational strategy in the context of brand expansion allows for businesses like yours to capitalize on the efficiency and savings that localization and internationalization can provide. Allowing room for this...
What is a multi-domestic strategy? A multi-domestic strategy is a complementary concept to a global standardization and expansion strategy. Its main focus is to boost the visibility of a brand’s subsidiaries as independent competitors...
Defining Globalization, Internationalization, and Localization Did you know? These three definitions can determine your potential longevity and success in business. Understanding how to use the concepts of globalization, internationalization and localization is essential to...
What is Language Localization? Today, we’re finally answering the question: What is localization anyway? And is it really worth it? Simply put, language localization spans all forward- or public-facing content, adopting a certain set...
What is localization? Localization is the optimization of your product, app, or service for a specific region or market. It is an essential component of globalization, made possible by the firm framework presented by...
Localization is the best way to help your app stand out on the global app market — but why? The service transforms your initial product offering into a tailored experience for residents of a...
Globalization of business has opened up new areas of opportunity for industry leaders, empowering many to expand their customer base and boost profitability—something only made possible by the diverse talent that’s available on a...
Game localization services are critical to your successful global expansion. The question? How do you choose the right agency for your needs? OneSky is the leading localization agency for game creators and developers. We’ve...
The global gaming market generated revenues of $187.7 billion last year and is expected to reach a valuation of $282.30 billion in 2024. It’s clear that developers and game makers are poised for one...
Since iOS 11 was launched in September with a refreshed app store, we have been working hard to make sure that the OneSky platform can support all the relevant changes. We are excited to...