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What is an internationalization strategy? Internationalization strategies are the driving force of global expansions for all brands—no matter what your structure is or what you’re selling. The right strategic decision empowers the sale and...
Understanding Transnational Strategy A transnational strategy in the context of brand expansion allows for businesses like yours to capitalize on the efficiency and savings that localization and internationalization can provide. Allowing room for this...
What is Google Translate? Google Translate is Google’s free translation tool that offers primary translation of documents, sites and raw web content between languages. Current updates to the platform have seen tremendous improvements influenced...
What is a multilingual website? A multilingual website is considered to be any site that has content published in multiple languages. Brands might consider investing in this type of website if they’re trying to...
What is a multi-domestic strategy? A multi-domestic strategy is a complementary concept to a global standardization and expansion strategy. Its main focus is to boost the visibility of a brand’s subsidiaries as independent competitors...
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Vue 3 i18n is the key to building scalable, multilingual Vue applications in today’s global digital landscape. Supporting multiple languages broadens your reach and boosts user engagement, trust, and retention. Vue.js, celebrated for its...
Written by Mandy Fong 
Globalization of business has opened up new areas of opportunity for industry leaders, empowering many to expand their customer base and boost profitability—something only made possible by the diverse talent that’s available on a...
Written by Mandy Fong
The global video game industry is in the midst of an unprecedented expansion. Revenue in the Games market worldwide is projected to reach US$522.46bn in 2025. More impressively, over 3.3 billion players from different...
Written by Mandy Fong
Going global is no longer optional—it’s essential. Consumers worldwide expect products and content tailored to their language and culture. But effective localization isn’t just about translation; it’s a strategic process that boosts engagement, trust,...
Written by Mandy Fong 
Since iOS 11 was launched in September with a refreshed app store, we have been working hard to make sure that the OneSky platform can support all the relevant changes. We are excited to...
Written by Candy Li 
