App Localization in China: Your Guide to China’s Android App Store

Not long ago, the OneSky blog included some information about Chinese app stores as part of a larger post about Chinese mobile markets. Afterward, we got so many requests for more information on app localization in China that we’ve decided to publish regular content on the topic.

In our first offering, we’ve put together a guide to Android app stores in China. Why focus on Android app stores? Because the Chinese market has over 200 of them. Navigating that world is essential to success in China, where more than 80% of smartphone users run Android, and Google Play is a relatively minor player in the app store scene.

Our new guide, “The Ultimate Cheat Sheet to Chinese Android App Stores,” (Download now!) compiles critical data for 26 of the most popular Android app stores in China. Here’s what it includes:

1. Comprehensive info about 26 of China’s top app markets

Our guide includes data on 26 companies—their websites, their developers’ websites, and the markets that they serve. We’ve also included information about contacting or submitting an app to each of these stores.

An example of Chinese Android app store

An example of Chinese Android app store

2. A Chinese email template for contacting app stores

Your initial contacts at Chinese app stores won’t necessarily read English well, so it’s essential to send your inquiry emails to them in both English and Chinese. To help you out, we’ve prepared a Chinese email template (with English explanations) that you can use to draft your inquiries. Get it here.

3. Frequent updates that track an evolving market

Market information changes rapidly. We’re happy to be your guide. We constantly monitor changes in the Chinese app market, and we’ll update the information on the cheat sheet regularly. Just bookmark this blog post or subscribe to the OneSky blog for updates.

Get the free guide now

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Bonus: The ultimate cheat sheet to Chinese app publishers

We have also released our next cheat sheet, a guide to Chinese app publishers. Check this out.

Don’t miss out on localization resources and tips! Subscribe to our newsletter to learn the best tactics on launching in China and around the world.

About OneSky

OneSky provides seamless end-to-end localization solutions for thousands of mobile apps, games, websites, and businesses worldwide. We offer professional translation services in 50+ languages and a translation management system (TMS) with API integrations and plugins to streamline your workflow. We hire and carefully screen our own translators to ensure the highest control over quality. Using OneSky’s powerful QA features, cross-functional teams collaborate efficiently to deliver faster release cycles and higher quality translations. See how you can go global at www.oneskyapp.com

Patrick Yip

Patrick Yip is the former Head of Marketing at OneSky. Heavily attracted to any brilliant growth strategy, well-crafted content and the idea of making the Internet globally accessible.

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4 Responses

  1. Karthik Gowda says:

    Thanks Patrick. One roadblock i found while submitting apps for chinese marketplaces is requirement for business license number/certificate. Why is this mandatory for marketplaces in china? I do not do so while i upload my apk to amazon or opera.

    • Patrick Yip says:

      Hi Karthik,

      Sorry for my late reply.

      The reason why Chinese marketplace requires a copy of business license is that usually the contact person is not the app developer but app publisher, i.e., the middle person. Also, cloning is still rampant in China. The Chinese app stores need ways to verify the status of the company.

      • MGP Studios says:

        Hi Patrick, Thanks for the helpful article. Do all Chinese stores require a Chinese business license? So far we created an account with Xiaomi and it seems they don’t require it over there. Would you happen to know other Chinese stores that have an English developer account setup, or ones that don’t require the Chinese business license? Thanks in advance.

        • nishantcm says:

          What kind of business license documents work? Do you need to be based in china for uploading your app?

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