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Insights on international expansion

[New Data Report] The Proven ROI Benefits of App Localization

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Download our statistical analysis to unlock a key piece of your localization strategy.

Read Our Report Now

The global app market is now worth $44.8 billion; this number is expected to double by 2020. With mobile-first and mobile-only markets emerging around the world, it has never been more tempting to launch your app on the international market.  With tools that save up to 50% cost and strategies that allow you to test a market for $20 USD, it’s never been easier to go global.

Our newest research looks at the key trends in app localization, so you can dig deep into why, when, and how you should consider localization.

A preview of our data:


Read our free report to learn:

  • Localization trends data across app categories: how many of your competitors have localized and what were the effects
  • Direct & indirect ROI of going global: how much do you improve our odds of getting featured in the App Store after localizing? How can you leverage this as a tool for growth?
  • Popular strategies and how to implement them: what are the tried-and-true tactics of localizing well?


Kerri Lu

Written by Kerri Lu

Kerri Lu is a marketer at OneSky. She loves to read and write about tech, and is excited to share localization insights on this blog and @TheKerriLu. Outside of work, she's a big believer in public transportation, fresh produce, and WhatsApp voice messages.

  • Enrique west

    Thank you for writing such article. This post was not easy to write, it is jam packed with information.